Tesla's Australian sales are down 40 per cent year-on-year. The reason: Elon Musk has become toxic. The brand was always inseparable from its founder — that was a strength when Musk was the visionary tech billionaire. It's a catastrophic weakness now that he's the guy who bought Twitter, renamed it X, and spends his time posting conspiracy theories.
BYD is now the world's largest EV manufacturer by volume. The BYD Seal starts at $50k in Australia. The BYD Atto 3 starts at $44,990. These are prices that make EVs genuinely accessible.